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Facts & Comparisons Patient Facts Online Email - Retail Version

Wolters Kluwer Health

Client needed an email campaign to introduce a brand new online product to the Retail Pharmacy audience.

categories: web, healthcare, wolters kluwer health

Facts & Comparisons Patient Facts Online Email - Retail Version

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Like the Payer/PBM version of this email, the graphics, headline and subject line were created and coordinated to communicate the unique benefits of this new product to the very specific audience of Retail Pharmacists.

Posted by: on May 11, 2009

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fister developed an email campaign to launch this new online product. The agency combined its knowledge of the new online product with its command of the Facts & Comparisons brand and identity in the marketplace to create imagery and ad copy that speaks directly to the Retail Pharmacy audience.