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Overview Brochure

Opaa! Food Management

Opaa! Food Management’s decision-makers can be numerous—school district administration and the board of education—so it is vital that all are aware and informed of Opaa!, its mission and its approach to food management. Therefore, as Opaa! works to increase its client base, it required a professional document to show Opaa! as a viable partner, particularly when working to covert self-opearting districts into customers.

Overview Brochure Overview Brochure

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The overview brochure builds from the lead generation piece, with ‘It’s time for lunch. It’s time for Opaa!” as the headline and using the familiar red and yellow blocks of color. That way, if a school district received the lead generation piece, this brochure would connect visually to support the brand identity. In addition, it has a pocket, and shells, to allow Opaa! to tailor the information to the specific school district.