fister

ProVation Order Sets Direct Mail

Wolters Kluwer Health

The client needed a direct mail campaign to promote the benefits of the product and direct recipients to sign-up for a product demonstration.

categories: direct mail, healthcare, wolters kluwer health

ProVation Order Sets Direct Mail ProVation Order Sets Direct Mail ProVation Order Sets Direct Mail ProVation Order Sets Direct Mail ProVation Order Sets Direct Mail

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fister designed a direct mail campaign system that conveyed the product’s brand message with sophistication and outlined its benefits with succinctness. Recipients of the mail piece were directed, with an incentive consistent with the campaign tagline, to complete an online form. Data collected from this form provided the client with valuable information that could be used to generate sales.